MarediModa »CREATIVE EXCELLENCE AWARD" goes to LISCA!
Lisca has received the prestigious MarediModa Creative Excellence Award 2019!
These special awards are delivered each year to brands or companies which have distinguished themselves for research, creativity, innovation, and quality. This year, the awards go to Lisca, a Slovenian brand specialized in underwear and beachwear, and to the Italian brand MC2 Saint Barth.
Lisca has been selected as a virtuous example of a historical company that combines tradition and modernity with particular attention to fabric selection along with a dynamic attitude towards market changes.Lisca, with the #PROUDTOBEME campaign, has also launched an inclusive and positive message of self-acceptance and strong femininity.
After the ceremony, Maja Ratajc, creative director at Lisca, commented: “The Creative Excellence Award is an acknowledgment that we are doing the right things in the competitive and challenging fashion field globally, as well as a challenge and encouragement for our future fashion stories. Next year Lisca celebrates its 65th anniversary. And we are proud, that the brand is more and more successful in both development and sales, mainly due to a dedicated team that is aware of the importance of tradition, knowledge and experience as well as the fresh ideas of young, modern creatives. And when we connect the two, interesting new stories are created."
Lisca has been attending the Mare di Moda Fair in Cannes since its beginnings, and is the last fair before finalizing creative designs of the swimwear collection.